Information for Professionals
OPTICALIA WITH YOU
Opticalia has a team of professionals with broad experience in the ophthalmic sector. A head office in Spain that will support you with over 70 professionals (continuous training, technical, commercial and marketing services for every member of our optical network) in addition to the over 1,500 people who make up the OPTICALIA human universe.
Opticalia Group is committed to advertising as a strategic tool for the creation of a leading competitive brand in the Spanish optical sector. It has its own corporate image development company at the disposal of its optical stores, which provides them with services relating to civil works, decorating, visual merchandising and window dressing. Local advertising is also very important in our communications strategy, that’s why we take care of development and consulting of the advertising strategy at local level.
Do you want an exclusive product that follows the latest trends? Our team of designers continuously develops exclusive collections in sunglasses, prescription eyewear and frames, for international brands such as Mango, Custo Barcelona, Hackett, Pedro del Hierro, Victorio & Lucchino, Amichi, Pepe Jeans, Pull&Bear and THELOOK.
THE BEST TERMS
In circuit product, Opticalia enjoys the best purchase terms in the market. Our size as a company and purchasing volumes mean we are able to take advantage of excellent agreements that benefit our members and enable them to be very competitive on price, without sacrificing the margin.